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広報コミュニティ
あの瞬間が無ければ・・・・

2:Re: あの瞬間が無ければ・・・・
関係者 07/17 23:13
裏のことばかり書いていたので、表の話を。

全国大会、いつもは9月になってからだったので、
正直参加しにくい面もありました。
でも、今年は8月ということで、個人的には参加しやすい状況です。

全国大会、なんとか大会、どこの部署でも段々予算が削られ、
公費で参加することが困難になってきています。
毎年、毎年その傾向は高まり、また自治体の数も減り、
ますます参加団体が少なくなってきているようです。
セミナーならまだしも、大会への参加なんて、
財政サイドを説得するのは、非常に難しいと思います。
それでも、この全国広報広聴大会というのは、
参加する価値があるのではないかと思っているのです。

変な言い方かもしれませんが、出会いの場として、
この大会というのは、宝の山ではないでしょうか。
なんと言っても、広報コンクールを受賞した団体、
そこの広報人が全国からやって来るからなのです。
その人たちと話すきっかけが転がっている場なのです。

僕自身が広報担当者になったとき、
コンクール受賞者たちは、憧れの存在でした。
こんなスゴイ広報紙をつくっている人、
こんな写真が撮れる人って、どんな人なんだろう。
どんなことを考えてやっているんだろうか、
どんな苦労をしているんだろうか、
どんな技を駆使しているんだろうか。
そんな人を見てみたい、話してみたいという好奇心でいっぱいでした。
名田庄村の門野さん、川越市の相田さん、多古町の林さん、
この人たちに一歩でも二歩でも近づきたい一心で、
大会、セミナー、サミットに足を運びました。
そして、本当に多くの広報人に出会い、
励まし、励まされてきました。
本当は、ただ遊び心での参加だったのかもしれませんが、
そこで出会った人のお陰で、楽しい広報時代を過ごすことができました。

くどいようですが、全国大会、本当に一流の広報人が集まる出会いチャンスの場です。
雲の上の人が、自分と同じ悩みを持っている、同じ広報仲間なんだと、
そんなことを感じることができるかもしれません。
すごく、クサくて全然僕らしくないことを書いているようで、
非常に気恥ずかしいのですが、
それでもぜひとも全国大会に参加して欲しいと願っているのです。
「東北サミットをつくった男たち」のDVDの中で、
旧若美町(現男鹿市)の加藤透さんの言葉が、いつも思い出されます。
「予算がないからだとか忙しいからだとか言ってるんじゃ、
それで終わりだ」
(全然正確に覚えていませんが、そんな意味の言葉)
身銭切ってでも参加することで、自分が、広報が、
まちが変わるきっかけになるかもしれないじゃないですか。

だって、あの恵庭市が来るんですよ。
スゴイじゃないですか!
宮若市も来るんですよ、話してみたいじゃないですか。

支離滅裂に書きましたが、
全国大会を元気に開催できるよう応援していきたいのです。
一人でも多くの広報人の皆さんが、
参加していただけるよう望んでいます。

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